Activity to Preserve the Memories of 3/11
As an activity to keep the memories of the Great East Japan Earthquake fresh in our minds, Isuzu offered a special "Tohoku Support Menu" at our company cafeterias in the Omori (Head Office), Fujisawa, and Tochigi districts on March 11, featuring dishes made with ingredients from the Tohoku region.
This was the fourth year of our "3/11 is a Day for Connection"* initiative within our company, as a way of having our employees reaffirm "the importance of bonds" created with the disaster areas.
This year, 820 employees selected set menu items featuring Fukushima prefecture's famous "sauce katsudon" (Worcestershire sauce-flavored pork cutlet and rice bowl).
We will continue to support this initiative to encourage its interest and involvement by as many employees as possible.
- *"3/11 is a Day for Connection": A project started by ETIC, a non-profit organization serving as the Secretariat of the "Michinoku Reconstruction Business Partners" in order to maintain support activities for the areas affected by the 3/11 disaster.