ISUZU PLAZA

JAPANESE

ISUZU

Exhibition Vehicles

Request for your cooperation
To prevent infection such as COVID-19 disease, we will change the admission procedure and a use on some exhibits and facilities as follows.
◆Admission is by reservation only (includes Saturdays and public holidays).
◆Admission is limited to groups of 15 persons or less.
◆Approximately 2 hours are allowed for the visit.
◆Visitors whose body temperature is over 99.5℉ will not be allowed to enter.
◆Please be considerate of others, such as conversations in the building and "cough manners".
◆Please refrain from eating inside the museum.

Click here for more information (Please be sure to read)
We apologize for any inconvenience this may cause you. Thank you for your understanding (January 19th, 2024).

1F Entrance

Wolseley CP Truck(1924)
The oldest domestically-built truck still existing in Japan, this vehicle is designated as a Heritage of Industrial Modernization by the Japanese Ministry of Economy, Trade and Industry for its contribution to the country's industrial modernization.
117 Coupe (1968)
The beautifully designed 117 Coupe was designed by Giugiaro, the Italian company Ghia, and in order to protect its beautiful design, the early stages of production were done by hand.
In 2014, as an excellent and famous car, it was registered in 2014 Japan Automotive Hall of Fame Historical Cars.

1F ISUZU for All Your Transportation Needs

The rescue operation vehicle
This vehicle supports all kinds of lifesaving, from disasters such as fires and traffic accidents, landslide disasters, water rescue, and large-scale disasters such as earthquakes.
Large-Size Route Bus ERGA
The ERGA, a large-size route bus serving as an important part of public transportation, is a familiar vehicle of people's daily lives, based on universal design and complying with the Japanese Barrier-Free Transportation Law.
Heavy-Duty Truck GIGA Tractor
Excellent in environmental, safety and economic performances, the GIGA strongly supports the tractor transportation that is indispensable for mass transportation, through helping reduce driver fatigue and keep customers' trucks running with advanced telematics technology.
Medium-Duty Truck FORWARD
A versatile medium-duty truck used for various applications, such as trunk road transportation, urban delivery, and various construction and other works, the FORWARD has a wide range of models available, boasting its outstanding environmental, safety and economic performances.
Light-Duty Truck ELF
The ELF, first launched in 1959, is a leading, top-brand Japanese light-duty truck, which has been continuously renewed with the state-of-the-art technologies, gaining a high reputation for its economic and safety performances, as well as for its reliability and durability.
New Light-Duty Truck ELF
The new ELF, now in its seventh generation, has evolved around six key areas: Design, Hospitality, Economy, Safety, Connected, and Lineup.

Exhibition vehicles outside the building

Heavy-Duty Truck GIGA Dumper
A working vehicle at various construction sites, the GIGA dumper truck transports gravel, sand, aggregates and other industrial raw materials.
D-MAX
A one-ton pickup truck used for various applications globally, the D-MAX is produced in and exported from ISUZU's Thai production and export sites to more than 100 countries worldwide.

2F History of ISUZU

Sumida Model M Bus(1932)
The first transit bus manufactured in Japan, this vehicle is designated as a Heritage of Industrial Modernization by the Japanese Ministry of Economy, Trade and Industry for its uniqueness as the oldest domestically-built bus still existing in Japan and in a drivable condition.
TX80(1948)
This truck with payload of five tons supported and contributed greatly to Japan's post-war reconstruction boom as a precursor of heavy-duty trucks for the long-haul transportation, serving also as the origin of ISUZU's heavy-duty trucks.
ELF TLD20(1963)
The first full cab-over-engine, light-duty truck with payload of two tons in Japan, the ELF was also the first light-duty truck manufactured by ISUZU, which had been known as a heavy-duty vehicle manufacturer, becoming the best-selling truck because it was capable of loading and carrying lots of goods.
Bellel(1964)
The first passenger car totally engineered and produced by ISUZU, the Bellel was also the first diesel-powered, mass-produced passenger car in Japan. Due to the economic efficiency of its diesel engine, it was widely used for commercial applications, such as taxis.
Chevrolet LUV(1972)
This pickup truck was the first ISUZU vehicle sold in America through General Motors' dealerships, based on an alliance GM and ISUZU formed; before that, ISUZU did not have any dealerships to sell its vehicles there. The Chevrolet LUV was based on the ISUZU Faster already sold in Japan.
Gemini(1974)
Developed jointly by General Motors and ISUZU, the Gemini was named after the namesake constellation, intended to symbolize the cooperation between the two companies.
ELF EV
It is Isuzu's first mass-produced BEV to join the lineup.
Sharing the same platform with the core line up of diesel vehicles, the ELF EV comes in a wide range of model variations and offers numerous configurations.

2F Special exhibition area

ELF MI-PACK(1972)
A ground-breaking model, ELF MI-PACK, is the first FF (Front-engine Front-drive) truck in Japan with an ultra-low loading floor, only 450 mm off the ground.
BELLETT 1600 GT-R(1970)
1970 BELLETT 1600 GT-R racing car. In 1969, the prototype BELLETT 1600 GT-X won the overall victory in Suzuka 12-hour car race.

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